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• DVD Production Services - How We produce your DVD !

• What Is DVD?

• How Can I Use DVD?

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DVD Production Services - How We produce your DVD !

Drum Webmasters will handle your DVD project from beginning to final replication!

Planning your Project:

• Drum Webmasters Provides consulting/project planning for the entire project
• Story boarding / flowcharting the interactivity of the disc
• Identify all assets to be used in your DVD production
• If your video is not produced or edited yet, bring us your footage (or we can shoot it for you) and we will edit it for you on state-of-the-art digital non-linear equipment, provide motion graphics, titles, animations, compositing effects, or even "film-look" your footage if desired.

Authoring:

This is where the interactivity, the branching, and the "flow" of the disc is constructed. Clips are linked to each other, and hot buttons and menus are created. The buttons can even be moving video clips themselves!

Encoding:

Once the materials are in hand, the encoding to MPEG-2 format begins. We will either encode from your videotape master or we'll stay completely in the digital realm by encoding directly from the non-linear editing system, thereby saving a "generation" of quality.

We provide either constant bit-rate or variable bit-rate encoding, which means the highest possible quality for your footage.

Dolby Digital audio encoding, stereo or surround sound

Interface Design:

Interface and graphic design for the whole "look and feel" of the disc

Our graphic/video designers will create a style to fit your needs which will include decision buttons, menus, background images, dynamics , and sound.

Testing:

Using real-time feedback, the whole disc can be tested as it is being developed using a virtual DVD player.

Testing can happen while the project is in development process-every step can be confirmed as it occurs with no waiting!

No costly test discs need to be manufactured.

Final Disc Formatting and Recording:

Formatting of the final disc image and preparation for mass-replication

Record or "burn" a single or small-run batch of DVD-R discs for immediate use in any DVD player

Having DVD-R in-house is not only a huge savings in time and money, it means a producer can leave with a fully functional DVD in hand to show the boss at the home office for final approval, before mastering hundreds of copies.

What Is DVD?

"DVD is set to become the dominant packaged-media platform for the next decade."
-David Mercer, Senior Analyst with Strategy Analytics, Videography Dec. 1999, Vol. 24, No. 12

Most people think DVD stands for "digital video disc", but its official name is the Digital Versatile Disc. This media storage system is becoming the prime choice for new media solutions. DVD delivers full-screen, full-motion video, 48kHz stereo and surround audio, text, graphics and interactivity all on a disc that not only plays back on DVD-equipped PCs, but also set-top DVD players. You can choose from 3 to 5 language streams and DVD also carries multi-language sub-title options. Gone are the days of system crashes, missing fonts, postage-stamp video and unintelligible audio. DVD brings a new level of quality and performance to your presentations.

That IS versatile.

DVD delivers on the promise of CD-ROM's multimedia capabilities and brings them to the next level. Even in it's simplest form, as another form of data storage, DVD is a higher-volume, faster, more-capable, more cost-effective distribution medium than CD-ROM. However, it is much more than just data storage, it is a communications standard upon which many video futures will be built.

Here are some DVD facts:

It can be played on a player found in many home entertainment centers (DVD-Video) or on a personal computer (DVD-ROM).

It can hold from 4 (single sided/single layer) gigabytes(GB) to 17 (double sided/double layer) GB of data (CD-ROM holds only 650mb).

Using MPEG-2 video compression, one single DVD can hold up to 10 hours of video. The video quality is significantly sharper than standard VHS, with full D-1 resolution (720 x 480) MPEG-2 video at 30 fps (NTSC) or 25 fps (PAL).

It has incredible sound quality with Dolby Digital sound tracks, DTS 5.1, PCM, or MPEG-2 audio.

Eight different language tracks can be embedded and chosen by the user (i.e., English, French, or Spanish audio).

It can have up to 32 different subtitle tracks.

It can be mass-replicated for less than $2 per disc.

Because of its small size (the same size as an audio CD), it can be shipped less-expensively than a VHS tape.
Industry analysts have stated that the DVD format has already outpaced both the VCR and the audio CD player as the fastest-growing consumer entertainment device in history.

Multi-branching interactivity is built-in, even without a computer.

It can all be played back on an inexpensive, portable, crash-proof DVD-video player, or on any personal computer via a DVD-ROM drive.

High-resolution video... Dolby Digital audio... presentation slides... photos... random accessibility... and interactivity.

Marshall McLuhan was right-almost.

The philosopher/media theorist's most famous treatise states that "the medium is the message." Today, DVD takes that statement one step further: The MEDIA is the message.

How Can I Use DVD?

If you run a large Hollywood studio, you've already seen what DVD can do for you-increased sales and rentals of your product via a new medium. But if you run a corporate marketing/communications department or are a corporate video producer, the power of DVD has probably yet to reveal itself to you. That's why Drum Webmasters is hereto help the corporate producer through the "techno-noise" and get to the heart of the matter, which is maximum impact of your message.

If you communicate with video in any form-broadcast, CD-ROM, kiosks, or live presentations, you can improve upon your delivery.

A typical corporate production is delivered to its intended audience in one of several ways:

* low resolution VHS video tape
* small, sometimes jerky video on a CD-ROM or kiosk
* Powerpoint/persuasion slide presentations with postage-stamp size video, if any video at all.
* dragging around a large VCR and a suitcase full of videotapes
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Instead, imagine if you will...

Your sales team pulling out their hand-held DVD players to show the client the latest marketing videos and information slides on your new product line, then showing them a personal message from your CEO that really seals the deal.

A demo reel of your best advertising content showing off your excellent production values and creativity.

An employee training video in eight different languages on a single disc with interactive features.

A product catalog with broadcast-quality video that links to your web site.

All of your existing marketing/communication materials fitting in a small CD-wallet.

Here are some other corporate DVD applications:

Presentations:

You can add the impact of full screen video and powerful audio to your slides

It can be delivered from a laptop equipped with a DVD-ROM drive, or a small palmtop DVD-video player.

Education and Training:

Build programs that are interactive and provide choices

Utilize up to eight audio language tracks, or 32 subtitle tracks, so nobody in your audience will be left out.

Kiosks:

Put your message where your customers are

Catch their eyes and ears with great content

Provide simple, interactive choices